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Social media customers hurled criticism at Microsoft this week for what many thought was an AI-generated obituary for NBA participant Brandon Hunter on its web site MSN.
The controversy started after the obituary — which had a headline that learn “Brandon Hunter useless at 42” written by “Editor” — appeared on the Microsoft-owned platform after Hunter’s demise on Tuesday.
The obituary goes on to confer with the previous Boston Celtics and Orlando Magic participant having been “handed away on the age of 42” and claimed he “performed in 67 video games over two seasons and achieved a career-high of 17 factors in a recreation in opposition to the Milwaukee Bucks in 2004.”
The publish appeared to observe the same format to a narrative on TMZ Sports activities, Futurism famous, “albeit with altered punctuation and a use of synonyms so liberal that the result is essentially incomprehensible.”
You possibly can evaluate each the obituary containing the error and the TMZ Sports activities story right here.
The obituary stems from an internet site referred to as Race Observe, a web site that Futurism famous has since disappeared together with the obituary on MSN.
The outlet pointed to different articles from Race Observe together with one which referred to Pleasure Taylor as “Pleasure Taylor” and NYU Langone Medical Heart as “NYU Langone Medical Heart.” Futurism additionally cited a number of different cases of items on the location that look like swiped and reworked from different publications.
HuffPost has reached out to an internet site linked to Race Observe’s MSN web page — Auto Gear, a Portuguese auto journal — for remark.
The obituary sparked debate on quite a lot of Reddit communities over what led to its creation as customers questioned whether or not it was a product of AI, a poor translation program or plagiarism.
“So they don’t proofread their AI, they just let it rock no matter what it says…very weird behavior lol,” wrote one person on Reddit.
“It looks like they took someone else’s article and put it in a word spinner that found a synonym for every word it could. ‘Ahead’ instead of ‘Forward’ ‘Handed’ instead of ‘Passed.’ So weird,” wrote another person.
“AI should not be writing obituaries. Pay your damn writers @MSN,” wrote one other person on X (previously Twitter).
Microsoft, which unveiled a $10 billion funding in OpenAI earlier this yr, has just lately come below fireplace over issues that it used AI in MSN articles.
The positioning featured a journey information that beneficial a Canadian meals financial institution in Ottawa final month in what the corporate blamed on “a combination of algorithmic techniques with human review” and never “unsupervised AI,” in response to The Verge.
Futurism beforehand reported that MSN fired “dozens” of journalists from its web site in 2020 and wound up “syndicating large numbers of sloppy articles about topics as dubious as Bigfoot and mermaids.” MSN later wiped its web site of the tales after the outlet reached out to them.
A spokesperson for Microsoft despatched an announcement to Los Angeles’ KTLA, writing, “The accuracy of the content we publish from our partners is important to us, and we continue to enhance our systems to identify and prevent inaccurate information from appearing on our channels. The story in question has been removed.”
HuffPost has reached out to Microsoft, which was not instantly out there, for additional remark.
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